Tales from the front line: Using stories to influence business

David Mansfield, The Monday Revolution

11:15

Business stage

In this interactive talk David Mansfield will provide front line examples of how stories influence, persuade and close business deals. Taken from his forthcoming book The Monday Revolution, learn how to join his no nonsense, bullshit free mission to getting more done.

David is founder of The Monday Revolution, a company that advises organisations on business simplification and fast growth strategies.

He is chairman of RAJAR LTD, Circus Street, fieldandflower and NED of Results International LLP.

David’s early career began in ITV, following which he joined the main board of Capital Radio PLC and subsequently became the company’s CEO for eight years.

In the following years David was a director of several PLC and private companies including Carphone Warehouse PLC, Game Group PLC and Ingenious Media PLC.

David is an Honorary Visiting Professor in the Cass Business School, Fellow at the Center for Evidence-Based Management and a Fellow of the Radio Academy.